The Comfort Control Technology allows the computer-optimized tread design and the precision manufacturing allows the tire to lower the road noise and vibration levels. The tread design negates the sound waves generated, before they can reach the vehicle's cabin while the tires are in motion. The tread's close surface contact allows the tire to absorb the shock of driving, reducing the road vibrations felt by the passengers. As road disturbances do not ruin the passengers' driving enjoyment, the tire ensures a quiet and comfortable driving experience.